The Leclerc family uses the same traditional vinification techniques on all of their wines, including the basic Bourgogne Pinot Noir. They emphasize the fruit component of wine by pressing the grapes for only 3 hours, instead of the usual 10 hours. Thus, they get the best juice for their wines while avoiding the bitter tannins. By the way, their press is one of only 3 of its kind that are still in existence that aren’t in a museum